Software is the universal language of innovation, powering everything from global enterprises to small businesses. Creating software, however, remains the domain of a select few — those with years of technical training and engineering expertise. Despite the advent of AI assistants like ChatGPT and GitHub Copilot, turning an idea into working software still demands deep technical knowledge.
Agemo exists to change this paradigm. We envision a world where anyone can create sophisticated software tools simply by describing what they want to achieve. The future of software creation lies not in writing code, but in expressing ideas and problem solving.
We see a world where businesses are able to build agentic workflows that automate complex, manual and tedious tasks. All from a description – no coding required.
About the Role
As the Founding Marketing Lead, you’ll play a crucial role in defining and executing our marketing strategy from the ground up. Your work will focus creating high-quality content tailored to our target audience and industries, driving community engagement, and organizing events to increase our brand presence.
You thrive in ambiguity and get excited by solving ill-defined problems at the intersection of multiple functions such as product, marketing and sales.
Key Responsibilities
- Content Creation & Strategy:
- Develop and execute a content strategy to attract and engage businesses in services and consultancies, e-commerce, and logistics industries.
- Create content to educate our target audience and increase company’s brand presence: customer case studies, thought leadership pieces, demo videos and tutorials, webinars and industry events to engage prospects.
- Event and Brand Marketing
- Organize and attend industry events, webinars, and conferences to showcase CodeWords.
- In collaboration with the co-founders, identify opportunities to speak at or sponsor events in the AI and software automation space, and industries relevant to our offering
- Measure ROI of digital and marketing strategies and continuously refine tactics to hit our objectives.
- Community Growth & Product Positioning:
- In collaboration with the product team, conduct user and customer interviews to craft the right messaging to our target community of early adopters
- Develop and manage social media strategies to drive conversations and thought leadership.
- Foster partnerships with influencers, industry experts, and existing communities.
You might be a good fit if you
- are scrappy, creative and passionate about marketing and AI’s impact on knowledge work
- have experienced the 0 to 1 phase as an early marketer in a small team
- have a knack for turning complex ideas into compelling, easy-to-understand content tailored to different audiences
- think creatively about how to drive demand and engagement through content in different forms: text, videos, guides…
- enjoy wearing multiple hats, are results-oriented and can move fast with competing deadlines and loosely defined priorities
Qualifications
- 2-5 years of experience in B2B SaaS marketing, preferably with a focus on content marketing, community building in the AI and/or SaaS space.